The Standard — Online Coaching

Stop Guessing.
Start Training
With a Standard.

Personalized programming. Personalized nutrition. Weekly accountability. A standard that does not move when life gets busy.

This is not for everyone. If you’re looking for quick fixes, a 30-day miracle, or a coach who will lower the bar — this isn’t it.

Apply for Coaching →

Limited coaching spots available

Lordson Strong
Honest Filter

This is not
for everyone.

Serious coaching requires serious clients. Here’s exactly who this is and isn’t built for.

This is NOT for you if…
✕You want a quick fix or 30-day magic solution
✕You’re not ready to be consistent — even when life gets hard
✕You want someone to lower the standard when you struggle
✕You’ll ghost your coach and skip check-ins
This IS for you if…
✓You’re done guessing and want a real structure
✓You’re willing to show up consistently — not perfectly
✓You want a coach who adjusts with you, not just for you
✓You’re ready to invest in yourself long-term
Client Results

Not genetics.
Not motivation.
Execution.

Regular people who showed up, followed the system, and let the results do the talking.

Squat transformation
Squat: 185 → 315 lbs
Body recomposition
Total body recomposition
Competition prep
Competition prep — stage ready
“
Best personal trainer ever. Highly qualified, the experience of an athlete, the passion and the heart to take you to your goals.
— Carolina Forde, Verified Client
The Coaching Offer

Not complicated.
Just complete.

01
Personalized Training Program
Built around your schedule, equipment, and goals — not a template with your name on it. Adjusted weekly based on what’s actually happening.
02
Personalized Nutrition Plan
Aligned with how your body actually responds, not a generic macro split. Practical, sustainable, and built for real life.
03
Weekly 1-on-1 Check-Ins
Every week we review your progress, adjust what needs adjusting, and keep you locked in. No drifting for weeks without feedback.
04
Direct Coach Access
Fast responses between sessions. You’re never stuck waiting a week for an answer on form, nutrition, or a missed session.
Investment

Commitment gets
rewarded.

💡

Think about what another year of guessing actually costs — wasted gym memberships, supplements that don’t work, programs you quit after two weeks. The real cost isn’t the coaching. It’s staying stuck.

1 Month
$300
per month
✓Personalized training program
✓Personalized nutrition plan
✓Weekly 1-on-1 check-ins
✓Direct coach access
Apply Now
Most Popular
3 Months
$255
per month · billed as $765
Save $135 vs monthly
✓Everything in monthly
✓Priority response time
✓Deeper program customization
✓90-day transformation arc
Apply Now →
6 Months
$225
per month · billed as $1,350
Save $450 vs monthly
✓Everything in 3 months
✓Maximum accountability
✓Long-term habit building
✓Best value investment
Apply Now
Not sure which to pick? Apply and Lordson will recommend the right plan based on your goals and timeline.
What Clients Say

The results
speak.

★★★★★

“I went from squatting 185 to over 315 lbs. Lordson’s programming is next level and his attention to form keeps you injury-free.”

— Diego Queiroz
★★★★★

“As a woman you run into creepy trainers. This guy is not one of them. He’s all about his business and helping you reach your goals. What a legend.”

— Rachel Katz
★★★★★

“Best personal trainer ever. Highly qualified, the experience of an athlete, the passion and the heart to take you to your goals.“

— Carolina Forde
Apply for Coaching

Ready to stop
starting over?

This is where we find out if you’re serious.

No pitch. No chasing. Just a clear look at your habits, your goals, and your execution.

Every application is reviewed by Lordson. Most don’t make it past this step.